Start small, think big
A child’s first steps, just a few at first then within no time they are running; a business winning its first customer and then gaining more in the first few months, they’ve started small, but thought big.
When you're starting out in business, whether your aspirations are for a lifestyle business or to become the next Apple, there will nearly always be a staged approach to growth.
There is a real need for a plan! It’s critical to know where you are going and how you’re going to get there. You also have to have a firm grip on finances. Know how much money you’ve got, need to spend now and in the future, it helps to know that when you are shaping your objectives and goals.
It's worth saying at this point that I'm not a business coach (get one if you can, they can help you fly), but I have learnt some important lessons with Mitingu and previous businesses that I've been involved with. It's also a bit of self therapy writing this as it reminds me of what I have to focus on to get Mitingu where we want it to be and to keep my feet on the ground when it comes to realistic expectations.
It's been over 18 months since we launched out of private BETA into the big wide world. We’ve made great strides and are working with some fantastic businesses. It's been a roller coaster of a ride, but the team and our families have great belief that we will achieve our goals.
Dream big, but make sure you do it in baby steps!